PAUL POIRET, a legendary fashion designer called the 'KING OF FASHION', sought beauty that broke free from existing beauty standards in female nature, and also sought to liberate women through various methods.
Started his career in fashion by working as an assistant under designer Jacques Doucet at the age of 19
Established the Paul Poiret fashion house Liberated the female body from petticoats
Married his wife and muse Denise Boulet
Paul Poiret, Interview with Vogue 1913My wife, Denise Poiret, is the inspiration for all my creations, she is the expression of all my ideals.
“Whenever I sign a garment with my name, I consider myself the creator of the masterpiece.”
Promoted an uncorseted silhouette and showcased Directoire style dresses that did not fit the waist and loose skirts
Launched styles such as harem pants, tiurbans, and kimonos that reflected Eastern elements and the influence of Orientalism
The first fashion designer to establish a perfume company (Rosine) and launch Parfum de Rosine
Hosted the legendary Persian themed party, "Thousand and Two Nights". Poiret hosted fancy parties to advertise his works of art
The first Parisian designer to visit America and hold fashion lectures Introduced as the KING OF FASHION in America Wrote periodic articles on women's styles for magazines after an interview with U.S Harper's Bazaar
The first designer to establish a GRANDE COUTURE Protection Committee and claim design copyrights after witnessing the reckless reproduction of his label in New York and across America
Les Quatre Secrets
Expanded the production of Rosine makeup products Representative product was the "4 Secrets"
“I am an artist, not a dressmaker.”
Produced perfumes by extracting fragrance from Moroccan mastic trees and Magnolia trees from Provence Ordered custom designed perfume bottles to glass craftsmen in Murano Island in Venice
Concentrated on designing garments, perfumes, and interior design after returning from the war
Started designing stage costumes after establishing an outdoor theater named the "Oasis" for Parisians
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